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As Covid-19 pandemic shows, public health messaging done badly is a danger to all

Public health messaging is fraught with danger. We saw this last year with the disastrous communication around face masks, in which ministers in Western countries undermined confidence in mask-wearing, most likely due to supply issues after failing to control sales or stockpile.When governments finally changed their stance and started advocating the use of masks, they had to battle against many of the unfounded claims that they had propagated, for instance, that masks would lead to a false…

Read the original article at South China Morning Post

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