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Face masks in hot pink satin, lace, turquoise brocade for US$25 and up – Maskela entrepreneur’s pivot from dress rental in pandemic pays off

Carol Chen was running a designer gown rental service in Singapore when the world shut down. Fancy frocks were the furthest thing from anyone’s mind during the coronavirus pandemic, and Chen realised she had to quickly pivot her business.Instead of stressing about how she was going to afford the rent on her 280 square metre (3,000 sq ft) space, she took a pair of scissors to a slightly damaged red sequinned gown – and made snazzy, stylish face masks.“People loved it,” said Chen. “This was at a…

Read the original article at South China Morning Post

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