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Why Boris Johnson’s Covid metaphors fall flat while Van-Tam’s enlighten

Analysis: in contrast to PM’s condescension, expert’s endearing stories have won the nation’s trust

At least when Tony Blair intoned that “a new dawn has broken, has it not” a few short hours after his election victory on the night of 1 May 1997, it was actually dawn. These days the metaphors emanating from 10 Downing Street seem to bear less and less resemblance to reality.

Boris Johnson, our leader in this crisis, evokes men on horses, bugles tooting, a veritable cavalcade of military metaphors to keep us chipper as we wait to be vaccinated.

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Read the original article at The Guardian

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